Category: Airlines

Table of Contents Delta Airlines Urgency Coalition Vision and Strategy Communicating the Vision Empowering Broad-Based Action Generating Short-Term Wins Consolidating Gains and Producing More Change Anchoring New Approaches into the Culture Reference List Delta Airlines Delta Airlines is one of the leading US companies in the industry. It has a well-established culture and a customer-oriented…

The song is the budget arm of Delta Airlines, whose target audience is middle-class women. The airline’s strategy is to provide exceptional service at an affordable price for a specific audience. When analyzing the company’s strategy, the first thing to talk about is a competitive advantage. The company uses a dual competitive advantage strategy. This…

A single yield indicator is not an objective measure of profitability because this concept determines how much a fair set fee is per kilometer or mile of flight. Accordingly, if there are always few passengers and prices are high, the yield will be high, and the profit will be low. Conversely, a low cost per…

Introduction Two aircraft, 200 personnel, and one route: this description perfectly fits Virgin Blue Australia in 2000, when it first took to the skies. Now, more than 2 decades later, the Virgin airline has grown immensely. It has also undergone a transformation. From a low-cost, no-frills carrier it turned into a completely different, dynamic, contemporary…

Strategic planning and development in the airlines are crucial because it provides the structure and capacity to be flexible and adaptable in a dynamic environment that is constantly evolving. In the airline, the executive team is responsible for providing a strategic plan for creating guiding organizational principles, formulating the strategic focus areas, and building long-term…

The case of the Jet It company looks at a private aircraft sector business model and startup growth. As a result of the COVID-19 pandemic, in June 2020, the joint founder and CEO of the firm decided to purchase additional aircraft to grow the company’s fleet considerably. This case study explores how a business can…

The Concept of Corporate Social Responsibility Corporate social responsibility (C.S.R.) is a developing idea that lacks a broadly acknowledged meaning at the moment. Generally, the concept is understood by how businesses incorporate environmental, social, and economic issues into their moral standards. Furthermore, they may entail customs, strategic plans, choices, and operational processes that are straightforward…

Introduction Southwest is one of the leaders in the short-haul air travel industry. The company was founded in 1967, and 2020 every year is profitable for it (Parnell, 2017). Southwest has established itself as a no-frills company; no food is provided on board, and reservations are also not possible (Parnell, 2017). One of the main…

Executive Summary The foundation of Etihad Airways in 2003 resulted in intensified competition in the airline industry as the company emerged as one of the fastest-growing players in the industry. With its headquarters situated in Abu Dhabi, which is the capital of the United Arab Emirates, Etihad Airways benefits from the government’s financial support since…

Introduction Strategic management encompasses a group of continuous deeds and well-calculated practices that businesses deploy to organise and/or set their assets in line with the established goals. Actions in strategic management have t be in line with the organisation’s mission, vision, and values. Activities in the discourse change the static plan into strategic performance outcomes…