Category: Amazon

  • Ethical Problems in Amazon

    Introduction Following corporate culture and developing positive interactions with staff are valuable ethical practices that most modern companies strive to uphold. However, in some cases, violations committed by managers do not remain among the team and are made public, which, in turn, becomes an occasion for public outcry. The case of Amazon, described by Conger…

  • Amazon’s Online Marketing Strategy and Brick & Mortar Retail

    This paper responds to the questions regarding online firms such as Amazon and brick-and-mortar retail stores. The paper looks at the specific advantages of Amazon over brick-and-mortar retail stores. The answers include brick and mortar retail stores’ responses to the online shopping competitors. The possibility of an “even playing field” is analyzed between local department…

  • Amazon: The Leadership Strategies

    Introduction This report focuses on leadership strategies since, throughout history, it has been vital for the proper operation of nearly every successful company. Though there are several leadership theories, transformational leadership is among the most effective in organizations (Khan, 2016). Transformational leaders assist followers in growing and developing into leaders by reacting to the requirements…

  • Amazon as One of the Best Well-Managed Companies in the World

    Today, many public and private organizations demonstrate a high level of management and leadership, and Amazon is one of the best examples in the business field. Its founder, Jeff Bezos, has already proved himself an effective and mature leader who could achieve multiple goals and properly motivate many people with different backgrounds and skills. There…

  • The Amazon Environment Analysis

    Table of Contents Overview of the E-commerce Industry General Environment The PESTEL Analysis Amazon Market Position Map Conclusion References Overview of the E-commerce Industry E-commerce is one of the world’s largest and fastest-growing industries since online buying has been a mainstay in daily living for years. However, the sector encompasses much more than just online…

  • Amazon and Whole Foods Merger

    The process of combining or acquiring a company can significantly affect the business of an organization. Moreover, such changes also affect the market in which companies operate. Hence, one example of the acquisition of one company by another is the case of Amazon and Whole Foods. This merger gave several advantages to the global giant…

  • Amazon Go in the UK and Threats for Small Business

    Table of Contents Marketing Planning Process Marketing Concepts Branding Branding Concepts Reference List Strategic marketing is aimed to define the target audience, long-term policy in pricing and assortment formation, style in negotiations with suppliers and customers – the threat of competition develops this phenomenon of strategic marketing. The main problem and purpose of the report…

  • The Amazon Company Information

    Amazon is an American organization, one of the largest in the world among companies engaged in selling all kinds of goods and services via the Internet. It is also a leader in the field of sales of mass-demand goods through the system of Internet services. One of the characteristic features of this online store is…

  • Amazon Inc. in the Context of International Business Economics and Markets

    The Key Drivers of Globalization and International Trade on the Context of the Amazon Organization Globalization is the name used to describe the growing cross-border trade in products, services, technology and investment, and people and knowledge flows of economies, cultures, and populations in the world. Various technological developments and progressive shifts in the international economy…

  • Amazon: Jeff Bezos’ Leadership

    Table of Contents Introduction Leadership of Jeff Bezos Management Impact on Amazon Is Amazon Too Large? Conclusion References Introduction Amazon is currently the largest retail company in the world, continually increasing its scope of influence globally. It has innovated the methods of e-commerce, being one of the pioneers in online sales and data analysis of…