Category: Corporation

Table of Contents Introduction Connection Among Consumption, Value, and Satisfaction Expectancy Disconfirmation, Equity, and Attribution Theory Cognitive Dissonance Marketing Conclusion Bibliography Introduction Customers have more options when it comes to where they purchase products and services in the more competitive marketplace. For an organization to attain its targets, it should initially discover what shoppers desire…

Executive Summary ZTE is a Chinese multinational company that deals in telecommunication, terminals, and carrier network services. It also manufactures and distributes smartphones. The company’s headquarters is in China, and it has sales offices in over 160 countries globally. The corporation uses online retails and foreign carriers to distribute products. ZTE offers quality employment to…

Table of Contents Executive Summary Strategic Objectives SWOT Analysis Segmentation, Targeting, and Positioning Analysis Marketing Mix Personnel Works Cited Executive Summary Starbucks Corporation, one of America’s most prominent brands, is a globally renowned premier roaster, marketer, and retailer of specialty coffee headquartered in Seattle, Washington. Founded in 1971, the company has registered immense growth over…

Table of Contents Introduction Cash Flow Analysis Liquidity Ratios: Current Debts and Liabilities Solvency Ratios and Debt Ratio: Ensuring Future Financial Health Determining Revenue to Expenses Excess: Profitability Ratios Conclusion References Introduction Indicators of performance and financial ratios can reveal a significant amount of information about a company’s current position in the market. Analyzing the…

Table of Contents Introduction Organization Planning Leadership Control Conclusion Works Cited Introduction The International Business Machines (IBM) Corporation is a multinational corporation with branches in the US, Europe, and Africa. In 1911, Thomas Watson and Charles Ranlett Flint established the corporation in Endicott, New York, as a public company. Since then, several changes have taken…

Trends in the steel industry and its impact on Nucor’s strategy The current trends in the steel industry involve mergers and acquisitions. This is happening in the United States and other parts of the world. The rationale for the mergers can be attributed to the need for strong companies to acquire struggling companies or high-cost…

Table of Contents Resources Capabilities Core Competencies Findings of Fact Works Cited Burger King Corporation was founded in 1953 in Florida and initially known as Insta-Burger King (Hunger 18-1). The fast food company quickly became popular within its industry and differentiated itself from its main competitor –McDonald’s allowing the consumers to alter the ingredients of…

Whirlpool Corporation is an American multinational company specializing in manufacturing and marketing kitchen and laundry appliances. According to Whirlpool Corporation (2021), the company is firmly committed to the development of innovative products that make life easier for its customers. Whirlpool Corporation has come a long way from the introduction of its first devices at the…

Exxon Mobile is the largest in the world oil and gas company. Its P/E is currently 15,32, favourably compared against Shell’s 10, 63, Continental Recourses’ 13,44 and Occidental Petroleum’s 36,47. P/E shows the relation of a price of a share to the profit of the company (Exxon Mobil Corporation). The lower P/E is, the more…

SMART Corporation’s original structure SMART Corporation is one of the leading public transport companies in Singapore. The firm has registered massive success over the past decade through its unique management strategies. The structural frame is one of the four distinctive lenses from which a person can view a firm based on some concepts. The structural…